Distilling market noise into market sense

VisionMobile is the leading research company in the app economy. Our Developer Economics research program tracks developer experiences across platforms, revenues, apps, tools, APIs, segments and regions, via the largest, most global developer surveys.

The Rise of APIs for Non Developers

the_rise_of_apisSome years ago APIs were clearly built and branded for developers. The marketing playbook of an API first company was straightforward: sponsor developer events and send developer evangelists around the world to attend hackathons and conferences.

Messenger vs Skype vs Slack vs Telegram: How to spot the winners

slack-messenger-illustrationConversational UI and messaging bots are becoming one of the defining tech trends of 2016. The idea of mobile messaging as a B2B2C channel has been proved in China by hugely popular Tencent’s Weixin/WeChat messaging platform. Messaging dominates time people spend with their phones. Why not use messaging to connect users and businesses? This approach is being imported to The West by Facebook, Telegram, Kik, and now Microsoft, all competing for the leadership of the post-app era.

Every year software developers get less experienced

2That might sound odd, but it’s one of many conclusions draw from our biannual study, and presented in our (free) State of the Developer Nation report. Not individually of course; there’s no memory loss involved here, but the developer community is growing, and new programmers inevitably bring down the average level of experience, and that has serious implications for the future of the industry.

Cloud & Desktop Developer Landscape

infographic-thumbHow are desktop and cloud development evolving? We’ve prepared an infographic with some key insights that can help you better understand the cloud and desktop developer landscape, based on our recent report focusing on the topic. Here are some of the key insights…

Netscape’s dreams are finally becoming reality

Desktop-Cloud_Developers_de
Back in the 1990’s, during the first great browser war, we were assured that our web browser would soon be the only platform we would need. Applications would dynamically download and the single-click hyperlink would simplify interfacing to the point where computing was accessible to the masses.

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