Distilling market noise into market sense

VisionMobile is the leading research company in the app economy and mobile business models. Our research and workshops help clients compete and win in their rapidly changing industries.

From 4 to 4000 apps: disruption deja-vu in the car industry?

Automotive-report_illustration_webWhat if cars were like mobile phones? There are some eerie similarities between the approaches of car makers in 2014, and operators and handset makers in 2008. Will car makers be disrupted in the same way that the mobile industry was? Senior analyst Stijn Schuermans shares his feeling of deja-vu.

Microsoft + Nokia: the marriage of two broken business models

Microsoft’s acquisition of Nokia’s Devices division is the new beginning for both Microsoft and Nokia. But how does it make sense when both Nokia’s legacy OEM and Microsoft’s mobile software licensing business models are broken? VisionMobile Strategy Director Michael Vakulenko takes a long-term perspective of the acquisition through a business model lens.

Nokia and Microsoft

Most of the analysis on the Microsoft acquisition of Nokia comments on the reasons for the acquisition, whether it’s a good or a bad strategy or attempts to predict how Microsoft products will evolve. The key question however is what is the likely future for the new Microsoft?

Microsoft-Nokia: A Tale of Two Broken Business Models

[The launch of the Lumia line marks the pivotal point in the Microsoft-Nokia partnership. But how successful will it be? VisionMobile Strategy Director Michael Vakulenko voices his concerns about the partnership between Nokia and Microsoft.] [updated] Nokia and Microsoft are fighting two very different battles: Microsoft is trying to protect its aging PC software licensing…

Is Microsoft buying Nokia? An analysis of the acquisition endgame

In a surprising move, Nokia and Microsoft decided to enter a strategic relationship for the OEM’s smartphone business. While the marriage appears promising at the outset, Research Director Andreas Constantinou argues that the only way for that marriage to succeed is for Microsoft to acquire Nokia’s smartphone business. The Elop and Ballmer duo on stage…

One cuckoo, two turkeys and three horses; how the mobile race has changed

[How do Nokia's options look in a post-Microsoft and Google world? Why does Google's strategy with Android resemble a cuckoo's routine practice of planting its eggs on other birds' nests? Guest author Delius Observer examines the similes and shows just how much nature has to teach us] Vic Goduntra, a vice president of engineering at Google, recently tweeted…

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