Distilling market noise into market sense

VisionMobile is the leading research company in the app economy. Our Developer Economics research program tracks developer experiences across platforms, revenues, apps, tools, APIs, segments and regions, via the largest, most global developer surveys.

The Rise of the New App Economy

We’re proud to present our latest infographic, The Rise of the new App Economy – presenting some of the key findings and insights from our Developer Economics 2012 research report (which is available for free download here). Among other insights, the infographic presents the most popular mobile platforms for developers (and how they’ve gained or lost Mindshare…

Mobile platform wars: Winners and losers in 2012

[The game of ecosystems is in full bloom, with each player attempting to draw as many developers as possible around their platform. As we finally see some signs of consolidation, VisionMobile Senior Analyst Andreas Pappas, talks about the rules of engagement and identifies the winners and losers in this game of ecosystems in 2012. Also, we’re proud to introduce VisionMobile Visualisations – live, interactive graphs with tons of data from the Developer Economics 2012 research!]

Below, we’d like to present a very small sample of our newly-launched Visualisations, depicting how Intentshare varies by the platform developers choose. The sample contains just one variable – for more filters and full functionality, visit visualisations.visionmobile.com

INTENTSHARE INDEX
Percentage of developers planning to adopt each platform, irrespective of which platform they’re primarily using now.

The graph above is just a sample of what our new Visualisations can do – visit visualisations.visionmobile.com for full functionality. Just bear in mind that you need a minimum resolution of 1024 × 768 px to access.

Developer Economics 2012 (free copy available here, thanks to the sponsorship by BlueVia) confirmed that reach remains the strongest motive for platform selection, as indicated by 54% of developers. With Android and iOS accounting for 82% of total smartphone sales in Q1 2012, according to IDC, these two platforms can now guarantee near ubiquitous smartphone reach for developers using them. As a result, developers’ mindshare is being increasingly dominated by these two platforms: Android is being used by three-quarters of developers and iOS is being used by 66% of developers.

Discovery kills distribution: why the web needs a new leader

[Apple and Google have locked app discovery and distribution within their app stores. VisionMobile’s Andreas Constantinou explains how Facebook is using the web to disintermediate Apple/Google and why the web needs a new leader]. The platform duopoly. In just the space of 3 years, the mobile platforms landscape has changed from an election race to…

[Infographic] The Mobile Platform Race – How do mobile platforms stack up?

We’re proud to present our latest infographic, The Mobile Platform Race, showcasing some of the most important findings and insights from our Developer Economics 2011 report (free download here). Developer Economics is the definitive report on mobile developers, apps and brands going mobile. Developer Economics was created by VisionMobile and sponsored by BlueVia. We hope…

Platform X: How cross-platform tools can end the OS wars

[Are cross-platform tools a better solution than HTML5 to the challenges of platform fragmentation? Guest author Jonas Lind reviews the landscape of cross-platform tools and argues that such tools may become as important as the native platforms themselves.] The Android vs. iOS vs. Windows Phone platform battle has been the talk of the industry for…

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