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Augmented and Virtual Reality are the most promising candidates for the next major computing platform. However, they are early stage markets that have not really begun to break through to mainstream adoption. Although there has been a wave of recent developer activity, much of it is at the casual interest stage - many developers see the future potential and want to get ahead of the curve, but they’re not betting their careers on it yet. The serious enthusiasts and early adopters are out there too, working to make the future potential a reality. Reaching both types of developer is important for platform and tool vendors, although they may require different approaches and messaging.
In this report, based on the 11th edition Developer Economics survey reaching 2,600+ IoT developers, we look at which information sources are on the rise. We break down the popularity of these sources by how developers are involved in IoT, their psychographic segments, and their professional background. We focus in particular on communities of IoT developers - a key source of information sharing and peer-to-peer influence.
We asked 7,892 mobile developers how they get information about mobile development. Follow-up questions dive deeper into the specific Q&A and community sites they visit, and which conferences they attend. Delving deeper into the characteristics of developers, the report identifies several niches which savvy marketeers can target as they craft their outreach.
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You certainly have a lot of great insights from the years of surveying a large, unbiased panel of developers! My team was also impressed with your work and look to do more.
Sr Business Planner at Microsoft Azure
This report is certainly a wake-up call. It shows a European app economy worth hundreds of thousands of jobs, and generating billions of euros a year. That's not bad for an economy that, 5 years ago, didn't even exist.
Vice-President of the European Commission, Digital Agenda
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Director Technical Product Marketing * Strategic Planning at Intel
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Executive Director, JS Foundation