Business Models and Strategy

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Mark Boyd

Developer Program Metrics: How Intuit Measures Developer Success

Developer Program Metrics: How Intuit Measures Developer Success

Ketan Kittur, Director of Product Management and Partner Integrations at Intuit, believes it is now time to get more sophisticated about how they measure the network effects of their platform. “The two-sided value of our platform is critical. We want to be serious about measuring retention and quality, so that we can give our customers the best experience and outcomes for running their business. We also want to understand the value these integrations are bringing to our product,” Kittur says.

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Stijn Schuermans

Developing for wearables: from shrunken smartphone to wearable-first and beyond

Developing for wearables: from shrunken smartphone to wearable-first and beyond

The hype around wearables is giving way to new opportunities for developers. Wearables move from “smartphone copycats” to wearables-first applications, to data-driven powerhouses. In this post we present the recording of our webinar on developer trends in wearables, and we answer the most pressing questions from participants.

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Michael Vakulenko

5 ways developers can extend your business model

5 ways developers can extend your business model

Developer programs and third party software developers used to be important only for companies making computer operating systems like Microsoft, IBM or Apple.

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Michael Vakulenko

Facebook’s next pivot

Facebook’s next pivot

Facebook is now starting to hit physical limits to its digital growth. Facebook’s average revenue per user in the “rest of the world”, where most user growth is coming from, is 10 times lower than the average revenue per user in North America ($0.80 vs. $8.32 per user respectively). To grow its business Facebook needs to look into business models beyond advertising and app installs, especially in emerging economies.

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Andreas Constantinou

To understand Internet of Things you need to understand Zenefits

To understand Internet of Things you need to understand Zenefits

Internet of Things is a buzzword in many board rooms in 2015. Enterprises from logistics to construction to healthcare, are seeing IoT as the source of data-driven cost savings and competitive advantage. For example allowing building operators to drastically save maintenance costs or allowing farms to have real-time insights that can systematically increase the yield of their crops. But there is a much bigger business model shift taking place. One that will cause traditional industry boundaries to collide and some to even collapse. To understand how IoT will change the business world, you need to understand Zenefits.

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